What I’m Grateful For: Anxiety

Ok, to be perfectly honest with you, I don’t love anxiety. I don’t even like it. It’s really, really difficult to come up with any gratitude for it, but since I’m having so much of it this week, I think I will try to come up with something meaningful here.

I don’t know how many of you know, but most of my background before coming on board at Cevado was tourism marketing. In fact, I still do a lot of tourism marketing with my other company, Earth & Sky Studios. And very recently, I got offered the opportunity to jump on board with the Washington Tourism Association to step in as the interim marketing director to help them get off the ground (Washington State has had no tourism budget for about 8 years, but that’s another story for another time).

So obviously I said yes, because I love a good challenge, I love Washington State, and I know how important tourism is for our state every way. But now, I am most definitely wrestling with a fair bit of anxiety. There’s so many things to keep my eye on!

So – why am I grateful for anxiety? Well if you haven’t already figured it out, I’m a serious control freak. So this anxiety – it helps me feel, viscerally, when I need to lean on my amazing team. It tells me with no confusion that this is the time that I can -no, I MUST – trust and depend on the incredible people that I get to work with every day. It forces me to let go of some things I would normally try to do myself, and to allow others to take on more. And that, ultimately, creates a better ultimate outcome – for me, for the team, for everyone.

Thank you team. You guys are amazing and it is a privilege and an honor to work with you!!

What I’m Reading: Ok, guys this week was rough – I only read the Methow Valley News. One of the best little weekly newspapers on the planet, check it out. In this issue, you can read about grizzly bear reintroduction, how fast people were driving on Labor Day, and a new dirt bike school for women. Next week I promise I’ll be back to heavier stuff. 🙂

Quick Web Tip: Golden Rule #4 of Visual Hierarchy for your website: Ask yourself what your focal point is. Is it your property search? Is it your contact page? Or is it your team? Make sure that your focal point is not only apparent to you but is also apparent to your end user.

Quote I’m Pondering: “To venture causes anxiety, but not to venture is to lose one’s self…. And to venture in the highest is precisely to be conscious of one’s self.”― Søren Kierkegaard